Jeanie L.’s Post

The Creative Director of Gucci since 2015, Alessandro Michele has confirmed to depart Italy’s biggest fashion brand in an announcement today. During his time, Michele’s brilliance reignited Gucci’s excitement from consumers - incorporating intricate details of brand signatures, quirky streetwear, and gender-bending elements to elevate the brand in all forms.  His vision has created mass growth for Gucci that has never been seen before within the sector, quadrupling profits and tripling revenues from 2015 - 2019; With nearly 50% of quarterly growth rates, he managed to elevate decadence while maintaining the brand’s identity. Kering’s Chief, François-Henri Pinault said in a heartfelt statement, “The road that Gucci and Alessandro walked together over the past years is unique and will remain as an outstanding moment in the history of the house [...] His passion, his imagination, his ingenuity and his culture put Gucci centre stage.” You can now find curated pieces from Gucci on ÀLA.HAUSSE, buy or rent within seconds at a fraction of the retail cost in our app to celebrate Michele's glorious era and the many signature looks from Gucci's past seasons, from your peers. #ALAHAUSSE #Gucci #AlessandroMichele #Fashionnews #peertopeer

Dear #HAUSSEPEOPLE! We’ve got some BTS news🗞: Last week I was interviewed by the CBC - the Canadian Broadcasting Corporation on the important topic of rental fashion. The 2 hours spent in our home office in King East, Toronto we touched on the current and projected market trend and size of the digital fashion rental industry ( towards 2.8 Billion USD by 2027 ) with the CAGR growth rate of 10.3%. With resale fashion industry growing 25X faster than fast fashion sustainable fashion will soon take over and become a part of our future living. I also emphasized on the differences between a #lineareconomy (take, make, dispose) VS a #circulareconomy of (avoid, reuse, resell, upcycle, recycle) as a closed loop system. Rental comes in to play at the first step to avoid materialize items to our home and to recycle less, enforcing the “cradle-to-cradle” process to overcome “cradle-to-grave”. The key fundamentals and the goal of the an actionable rental and sustainable fashion ecosystem is to transform degeneration into regeneration. ÀLA.HAUSSE’s key rental feature and business model actualizes the above and immerse into our everyday living in cross boardered, and localized global offline to digital to offline environment. In the interview I was wearing a GANNI dress and I would love to share and lend this look with our #HAUSSEPEOPLE community for your next event or on camera experience for free! DM us on @ala.hausse why you believe rental fashion can drive systemic change in the fashion industry to our IG or via the ÀLA.HAUSSE application, downloadable on IOS Android Canada and USA. Apple: https://apple.co/3F8EgcJ Android: https://bit.ly/3f7jEY3 Thank you Kirthana Sasitharan for this unique opportunity and we look forward to see the live version in December on national cable TV and radios streams. 🎄 Your “Closset”, Your “Crowd”. Buy/Sell/Rent/Lend with Your Style Match. World’s 1st AI Powered Omni Social Shopping Network, for People, Brands, and Sustainability. #sustainablefashion #rentalfashion #onthenews #theuprising #ALAHAUSSE

Burberry is making headlines in the digital fashion sphere, recently partnering with video-game giant Minecraft for an in-game experience entitled, Burberry: Freedom to Go Beyond. This signals a major ongoing shift within fashion, as a 166-year-old luxury house continues to push its presence deeper into the metaverse through outlets such as gaming. The experience captures an immersive time capsule allowing players to explore a fabled London, with 15 free Burberry-themed character skins composed from collections available online and in its physical stores. With the market of virtual luxury goods expected to reach $50 billion by 2030 according to Morgan Stanley, Burberry is pursuing an expeditiously-growing market with its third metaverse collaboration so far, including an NFT collection (partnering with Blankos Block Party) selling for $375k in 30 seconds.  Combining future technology with sustainability, Burberry’s new metaverse venture will also involve a donation on behalf of both Burberry and Minecraft to Conservation International; protecting 500,000 trees and planting 25,000 trees around the world. With this digital sphere still in its early stages of procurement, the future is widely anticipated for what is yet to come for fashion. What are your thoughts? Leave us comments below! Your “Closset”, Your “Crowd”. Buy/Sell/Rent/Lend with Your Style Match. World’s 1st AI Powered Omni Social Shopping Network, for People, Brands, and Sustainability. ⁠ V.2 App on iOS/Android Canada & US! ⁠ Apple: https://apple.co/3F8EgcJ  Android: https://bit.ly/3f7jEY3  Subscribe: https://bit.ly/3wmKhjd ⁠ Follow. Comment. Tag @ala.hausse ⁠ www.alahausse.ca⁠ #ALAHAUSSE #WEARYOURPURPOSE #luxuryfashion #digitalfashion

Happy Monday #HAUSSEPEOPLE! We welcome you with a brand new optimized welcome page of ÀLA.HAUSSE www.alahausse.ca. 🔥 What’s Hot? See all trending and up and coming brands and designers available on the ÀLA.HAUSSE app. From Prada, Christopher Kane, Ganni, and more; straight from our Closset™ to yours.  👗 Style Eleganza: Curate your looks with the leading signature styles modelled by our friends and #HAUSSEPEOEPLE. Feeling our Midnight Edit or Y2K outfits? We've got you covered.  👩🏽🤝👩🏻 Become #HAUSSEPEOPLE: Our featured profiles and styles across the world and within the ÀLA.HAUSSE’s ecosystem. Follow, Mention, Tag ÀLA.HAUSSE on Instagram to get featured. Local styling peers are also invited to one-on one customized video/ stills shooting opportunities with me and our social team. Better yet, 2.5 is coming soon. Stay tuned for more. Your “Closset”, Your Crowd. Buy/ Sell/ Rent/Lend Your Style.⁠ ⁠ World’s 1st AI-Powered Social Fashion Network. For People, Brands, and Sustainability. ⁠ ⁠ Download Our Brand New V.2.0 App on iOS/Android Canada & US! ⁠ #ALAHAUSSE #HAUSSEPEOPLE #WEARYOURPURPOSE #NEWLOOKS

New Fashion Sustainability Rules tackling towards the fashion marketing world. Read more below👇 The Sustainable Apparel Coalition (SAC) recently established a new trade body framwork, pushing it’s over-250 brands to reveal their sustainability performances by 2025. The coalition’s use of the Higg Index to measure sustainability were caught to be misleading by Norway’s consumer watchdog, an index that has been met with controversy by indepdent experts. This index is assumed to be the most closest measures of sustainability that the fashion industry has, but regulators are altering its contents with new rules to adopt clearer sustainability guidelines. Regulators from Norway and The Netherlands have outlined new additions in the index on how SAC should approach these issues by adding sections of: Plug Data Gaps (prompting the fashion industry to invest in areas where data is questions, invalid, or does not exist), Verify Findings (sustainability fashion marketing claims have to be checked by an independent third party), and Contextualise Claims (ensuring what is being measured in brand’s sustainability claims is clear and gaps are exposed). This shift in sustainability claims in fashion marketing aim to stop greenwashing from impacting real sustainability efforts and create transparency for the public. The set of these new and ongoing guidelines are expected to change the way brands communicate with their consumers. Your “Closset”, Your Crowd. Buy/ Sell/ Rent/Lend Your Style.⁠ ⁠ World’s 1st AI-Powered Social Fashion Network. For People, Brands, and Sustainability. ⁠ ⁠ Download Our Brand New V.2 App on iOS/Android Canada & US! ⁠ ⁠ Follow. Comment. Tag @ala.hausse ⁠ www.alahausse.ca⁠ #ALAHAUSSE #WEARYOURPURPOSE #fashionsustainability #greenwashing

From Whole-sale to Direct to Consumer: The rapid gravitation towards a D2C market: https://bit.ly/3kVQmPO Direct-to-consumer (D2C) is a strategy that lets manufacturers and CPG brands sell and market their products directly to the consumer by not involving retailers or any middlemen. The explosion of Direct-To-Consumer (D2C) brands disrupts how traditional brands sell their products and services and changes the way brands build strong relationships with their consumers. D2C has the ability of not only being economically efficient, but also reducing waste, and with the next five years expecting a 40% increase of consumers in which D2C brands will comprise 4/10 of their purchases, change is seemingly increasing. D2C sales accounted for $17.75 billion of total e-commerce sales in 2020, having 50% of CPG growth from 2013 to 2018 that came from sustainability-marketed products. An example of D2C comes from Fashiondiaries, a clothing brand that originally started as a fashion blog. As the brand began to expand into the shopping market, the orders began to pile up and increase shipping times and costs. With the incorporation of D2C Ecommerce into their business system, the brand was able to keep shipping times to 1 day, create sustainability within their business, and reduce costs.  As e-commerce continues to evolve, we’re seeing numerous brands moving towards a D2C strategy. It allows brands to provide an end-to-end brand experience as they retain control over the entire process without the middlemen. Read more about the benefits of D2C Marketing Model on our website and consider launching your fashion products on the ÀLA.HAUSSE platform directly with your selected D2C identities to our audience. Your “Closset”, Your Crowd. Buy/ Sell/ Rent/Lend Your Style.⁠ ⁠ World’s 1st AI-Powered Social Fashion Network. For People, Brands, and Sustainability. ⁠ ⁠ Download Our Brand New V.2 App on iOS/Android Canada & US! ⁠ Version 2.5 is coming soon! ⁠ Follow. Comment. Tag @ala.hausse ⁠ www.alahausse.ca⁠ #ALAHAUSSE #WEARYOURPURPOSE #D2CFashion #D2C

I recently had the pleasure of being a guest on the AmCham HK Podcast, discussing fashion, sustainability, and ÀLA.HAUSSE with their host Margret. We dove deep into how sustainable fashion is gaining popularity globally and how my experience living internationally, both in Asia and North America, gave me insight into the differences and similarities of the market in these regions. Our conversation also touched on ÀLA.HAUSSE, the motivation of its upbringing and establishment, as well as more technical aspects of its functions, differentiation, and place in the sustainable fashion market. Be sure to stick around to the end to hear about special news with ÀLA.HAUSSE’s future and our fast-approaching plans. Listen to the AmChan Podcast here: https://bit.ly/3CsnwxZ #sustainablefashion #podcast #future

Last week Coperni presented one of the most viral moments during this Paris Fashion Week, demonstrating the merging of technology, sustainability and fashion on stage.  For the closing look, model Bella Hadid approached the stage wearing nude undergarments to a team of people holding spray guns. The demonstration continued with the team spraying a white-substance on her made from a mix of natural fibers such as woold, mohair, and cotton in a polymer solution, to form a dress on the spot. Coperni explained the technology, saying “It can be used to make innovative clothes that can be washed, re-worn and even integrated with diagnostic devices that can monitor the health of the wearer. The technology consists of short fibers bound together with polymers and bio polymers, and greener solvents that deliver the fabric in liquid form, then evaporate when the spray reaches a surface.” Although its purpose was a beautiful presentation, it points to a bigger theme of putting sustainability and technology at the forefront of the fashion industry. Brands in the industry are expected to double their investments in technology by 2030, while the sustainable fabrics market alone is set to be worth 69.5 billion USD by 2030, with a CAGR of 12.50%. Brands that are slower in investing into technology within the next three years could see a 23% relative growth decline. The longevity of fashion is dependent on technology and sustainability, to continuously create innovations within the industry while sustaining the Earth’s environments. Coperni’s demonstration presents a grand statement about how traditional methods in fashion do not have to be strictly followed, but instead rethought and refined to futuristic standards.  Find Coperni's trending Swipe Bag for up to 75% off tag on the ÀLA.HAUSSE V.2 App on iOS/Android Canada & US Now. Your “Closset”, Your Crowd. Buy/ Sell/ Rent/Lend Your Fashion, with Your Style Match. Follow. Comment. Tag @ala.hausse ⁠ www.alahausse.ca⁠ #ALAHAUSSE #WEARYOURPURPOSE #Coperni #Rentalfashion

ÀLA.HAUSSE was created with a vision of merging sustainable fashion, innovative tech, and passion from our community to drive change. With our ecosystem in place, fashion lovers and the eco-friendly collective alike can turn one of the most polluting industries green with our AI-powered social fashion network.   Users can BUY/SELL/RENT/LEND with access to over 2500 brands and saving up to 95% of the retail price with our rental system on preowned items. We offer a seamless process that creates longevity within fashion's cycles while keeping you in trend with a purpose.  With our product you can optimize the attributes below to streamline your day to day fashion retail/ thrifting/ rental needs:  Save Cost & Time: 0 Cost to join, earn money & space within seconds. À Curated Free Market: Uncover an ecosystem of over 2500 brands. AI Magic: Let our Machine Learning system do the styling and shopping for you. Connect: Connect with fashion peers nearby and Users like you with our special AI-Push. Advocate By Action: Be an Advocate by action in the sustainability uprising. Be a Leader: Rebuild fashion industry’s trends and cycles. That’s not all. Download Our V.2 App on iOS/Android Canada & US and wait for what's to come next this Fall! Apple: https://apple.co/3F8EgcJ Android: https://bit.ly/3f7jEY3 Subscribe: https://bit.ly/3wmKhjd Your “Closset”, Your Crowd. Buy/ Sell/ Rent/Lend Your Style.⁠ ⁠ World’s 1st AI-Powered Social Fashion Network. For People, Brands, and Sustainability. ⁠ ⁠ Follow. Comment. Tag @ala.hausse ⁠ www.alahausse.ca⁠ #ALAHAUSSE #CircularFashion #fashiontechnology